Rotorua International Airport required a campaign to promote their new Air New Zealand flights from Rotorua to Sydney.
The Campaign idea: Sydney Just Got Closer. A simple integrated approach across all media that creatively connects Australia with New Zealand.
Media: Direct Mailer, Billboard, Radio, Press, Online and Taxi Cab Advertising throughout the Bay of Plenty, Rotorua, Gisborne and the Hawkes Bay.
Radio: (Click Link Below)
Direct Mailer:
Billboard:




I love it and want to go!!!!
I’m still waiting.
Yeh should go over for the rugby – meet you at the airport!