Farmer Jones needed a brand that reflected their quality product.


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Farmer Jones was facing changing times, largely the growth of larger supermarkets in the area – and the growth of shoppers thinking they are getting the best deal by shopping there – which most of the time was unfounded. Once we started talking to the Farmer Jones team, we found ourselves asking; Whatever happened to the local butcher that could help you select the right cuts? The one who showed you how to prepare them, and even offered advice on how to cook it all? heck, whatever happened to the great New Zealand butchery?

So what makes Farmer Jones the great New Zealand butchery? They make mealtime easy. Farmer Jones provides local families with hand prepared, quality New Zealand meat that is a cut above most other butcheries.

You won’t find all the complicated additives or added water in their New Zealand meat products; they keep it natural – which means your meals will be true value for money, healthier and tastier. The experienced team at Farmer Jones can show you what to buy, how to choose, and when to buy according to season.

By shopping at Farmer Jones you’ll be able to select, prepare and cook a healthy, tasty meal – every day. If you want to make your mealtimes better then visit Farmer Jones, The Great NZ Butchery.

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